If you own a service provision company, then I really need you to answer one of my questions.
How do you guys manage to do lead generation? Do you guys run ads, do pitching, submit proposal or rely on cold calls?
How to do you guys manage to get most of your lead inflow/client inflow to keep your agency/independent projects running?
In my case, I rely mostly on Cold Messages (75-80%), Referrals (10-15%), Inbound leads due to personal branding (5-10%), others (1-3% including proposal submission, cold calls, etc.)
Let me know what you guys mostly resort on. It will help to broaden my knowledge and modify my sales tactics.