How to Finance and Grow Your Startup – Without VC
Becoming—and being!—an entrepreneur is difficult. Raising capital to fund one’s entrepreneurial journey is even more difficult. But I feel the venture capital community—VCs, business angels, incubators, and much of the rest of today’s entrepreneurial ecosystem—has stolen the entrepreneurial finance limelight over the past two generations or so, first in California and Boston, and more recently practically everywhere else. They have done so for good reasons: the sometimes astonishing returns they’ve delivered to themselves and their investors, and the astonishingly large and valuable companies that this ecosystem has created. The valuations of companies like Apple, Amazon, and Twitter do make good headlines! If all the companies backed by the venture capital industry were thought of as a country, it would stand as one of the world’s largest economies today.
There’s nothing inherently wrong with venture capital but VC has some drawbacks worth understanding, especially when it’s raised too early in the life of one’s venture.
Second, we think we can write business plans—which can be submitted as a pile of paper with a staple in the corner. Never mind that one cannot really plan very well for a highly uncertain entrepreneurial venture and that new venture success most often arrives in the shape of Plan B or Plan Z, not the Plan A that has been so lovingly articulated in the business plan.
The Solution: The Customer-Funded Business—An Idea Whose Time Has Come, it is covered in great length in the book of same by John Mullins
Highly recommended book https://amzn.to/2X5QoZ8
Also, the author provides a course on Coursera which free and is equally good.
Keep Hustling and don't fall in the glamour that comes with raising funds!!!