#AskPS
Marketing
How to make the best use of Whatsapp?
Abhi Jeet .

*WhatsApp Marketing Thread*

Many of us use WA to connect with our users / customers. Let's share the best practices / tools that you've used to supercharge the WA experience.

Originally Posted Here
26 Comments

Aditya Krishna 

You can take out a lot of actions that user had to come over to your product to do and enable those through a WhatsApp chat bit

Aditya Krishna 

Bot

Zain Siddiqui

What are the criteria that Vendors needs to fix API?

Ansha Dixit 

regular updates via WA just like emails!

Ishu Bansal

Regular updates, transactional updates via whatsapp.

Created automated process for the same.

Recently we also developed automated payment reminders using whatsapp. It's in beta stage as of now.

Zain Siddiqui 

You are using the API?

Aditya Krishna

You can’t directly get from WhatsApp. You’ll have to buy from a service provider

Ishu Bansal

Zain Siddiqui no we have created our own automated process

Ishu Bansal

Aditya Krishna yes also service provider charge too much for that.

We have created our own automated processes

Zain Siddiqui 

Care to throw some light?

Ishu Bansal

Android based automated system to send updates via whatsapp

Zain Siddiqui 

Is this propriety only or are you offering it as a service? What about legality of it?

Ishu Bansal

we offer this as service too.

Though we are not breaching any policies.

Whatsapp also featured us on their website

https://www.whatsapp.com/sto.../business/India/truck-suvidha

Zain Siddiqui 

Amazing. Is there any link where I can see this service offering and pricing.

Ishu Bansal

no as of now it's not available.

Zain Siddiqui 

Please tag me or keep me posted whenever you do. Else send me a brochure whatever on DM. Very interested

Abhi Jeet

We've used
1. Twilio for automated bots.

2. Broadcast messaging.

3. WA business Auto Responder for Quick Replies.

4. wa.me/ links for inbound traffic from websites.

Ishu Bansal

in case of broadcast how you make sure your message is being received by another person in case he doesn't have your number saved?

Abhi Jeet

we are using it for education, have mandated each student to save it. In cases we can't do that, sending SMS with a WA link to send a Hi:)

Muralidhar Padaki

We use whatsapp status update for our products promotion

Abhi Jeet

yes, how does one transact?

Rohit Gupta

we moved to the WhatsApp API interface with Yellow Messenger.

It has its own limitations and broadcast is chargeable. But there is no compulsion that users should save your number. he will get it for sure.

Muralidhar Padaki

that is useful. As business owners we need to look at advantages only and not cost

Abhi Jeet

Rohit Gupta couldn't find the pricing on page, how much do they charge?

Prayas Chutani

WhatsApp Business API is provided by many WA BSPs eg, Jumper.ai (My organization) & Yellow Messenger, etc. However, what you want to use the WABA for makes a lot of difference.
The pricing and costs are also different for multiple use-cases. Usually high enough that enterprises can make substantial use of WhatsApp as a platform and not the SMEs.
Usually, the SMEs end up using WA for the most basic of things eg, sending out post-purchase notifications and alerts. Let me know if you have any queries, would love to answer them

Rohit Gupta

for whatsapp notification ( broadcast) around 50p per message.

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